About
Two brothers, one farm, and a lot of paperwork
Tractr is built by Ben and Joe, two brothers who grew up on our family's mixed farm in Hampshire: arable alongside cattle and sheep. It's still a working farm, and it's where Tractr gets tested first.
We're a small enterprise, not a big software company. We built Tractr because the records a farm has to keep (medicine books, movements, births, spray records) were scattered across notebooks, spreadsheets and software that cost too much and assumed you had an office. We wanted one place for all of it, simple enough to use in the yard, and fairly priced.
What we believe
- Affordability is a feature. Farm software that only works for big holdings doesn't move the industry forward.
- Accessibility matters. No jargon. No 200-page manuals. If a new farmer can't be productive in five minutes, we've failed.
- Your data is yours. Export it any time. Take it anywhere. No lock-in.
- Built by people who farm. Every feature has to earn its place on our own farm before it reaches yours.
What we're working on
- Tractr on the web: live and used every day by livestock and arable farmers to replace paper records and learn from their own data. See the features.
- LIS movement reporting: Tractr is approved by the Livestock Information Service, so farmers in England can report sheep, goat and deer movements to LIS straight from their records. How it works.
- Tractr for iPhone and iPad: a native app built for the field, with your whole farm downloaded to work with no signal. It's coming to the App Store soon. What's in it.
- Tractr Tramlines: GPS field guidance for the phone in your cab. Find out more.
On the side, we're prototyping an affordable eID tag reader. It's early days and we're concentrating on read range. Where it's at.